ศูนย์วิจัยกสิกรฯ มอง SMEs จำหน่ายวัสดุก่อสร้างเผชิญการแข่งขันรุนแรงขึ้น ภายใต้กำลังซื้อจำกัดและการรุกตลาดของผู้เล่นรายใหญ่

สำนักข่าวอีไฟแนนซ์ไทย- -2 ส.ค. 66 16:59 น. ศูนย์วิจัยกสิกรไทย เผยการแข่งขันของธุรกิจจำหน่ายวัสดุก่อสร้างในปี 2566 เข้มข้นขึ้น เพื่อชิงส่วนแบ่งตลาดที่ยังเติบโตได้จำกัด โดยเฉพาะกำลังซื้อของเศรษฐกิจฐานรากในภาคเกษตรกรรมซึ่งคาดว่าจะได้รับผลกระทบจากปรากฏการณ์เอลนีโญต่อเนื่องจนถึงปีหน้า ประกอบกับการขยายสาขาของผู้เล่น Modern Trade รายใหญ่ โดยเฉพาะในพื้นที่ที่รองรับการเติบโตของเมือง จะส่งผลให้ผู้ประกอบการ SMEs ต้องเผชิญการแข่งขันด้านราคาและมีศักยภาพในการปรับตัวน้อยกว่า อาจมีความสามารถในการทำกำไรลดลงและสูญเสียความสามารถการแข่งขันในระยะยาว

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