ttb analytics คาดยอดขายรถกระบะต่ำสุดในรอบเกือบ 3 ทศวรรษ ชี้ผู้ผลิตต้องเร่งปรับกลยุทธ์เพื่อรักษาตลาดในฐานะ Product Champion ของประเทศ

สำนักข่าวอีไฟแนนซ์ไทย- -22 ม.ค. 69 14:51 น. ttb analytics มองตลาดรถกระบะไทยปี 2569 ยังน่าห่วง คาดยอดขายในประเทศต่ำสุดในรอบเกือบ 3 ทศวรรษ ชี้ผู้ผลิตต้องเร่งปรับกลยุทธ์เพื่อรักษาตลาดในฐานะ Product Champion ของประเทศ ศูนย์วิเคราะห์เศรษฐกิจ ทีทีบี หรือ ttb analytics ประเมินยอดขายตลาดรถกระบะบรรทุก 1 ตันในปี 2569 จะอยู่ที่ 1.71 แสนคัน หรือ หดตัว 7% เมื่อเทียบกับช่วงเดียวกันของปีก่อน (YoY) ซึ่งลดลงสู่ระดับต่ำสุดในรอบ 24 ปี จากรายได้ครัวเรือนระดับปานกลาง-น้อย ซึ่งมีความอ่อนไหวต่อสภาวะเศรษฐกิจยังฟื้นตัวช้าและไม่ทั่วถึงxxxxxxxxxxxxxxxxxxxxx- -xx x.x. xx xx:xx x. xxx xxxxxxxxx xxxxxxxxxxxxxxxxxxx xxxx xxxxxxxxxx xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx x xxxxxx xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx xxxxxxx xxxxxxxx xxxxxxxxx xxxxxxxxxxxxxxxxxxxxxx xxxxxx xxxx xxx xxxxxxxxx xxxxxxxxxxxxxxxxxxxxxxxxxxxxxx x xxxxxxx xxxx xxxxxxxxx x.xx xxxxxx xxxx xxxxx x% xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx (xxx) xxxxxxxxxxxxxxxxxxxxxxxxxxx xx xx xxxxxxxxxxxxxxxxxxxxxxxxxxxxxx-xxxx 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