Krungthai Compass ชวนอัปเดต ดิจิทัลโปรไฟล์คนไทย ผ่าน 3 คำถาม ด้าน Internet Social Media และ E-Commerce

สำนักข่าวอีไฟแนนซ์ไทย- -22 มิ.ย. 66 13:01 น. • Krungthai Compass เผยปัจจุบัน คนไทยมีจำนวนผู้เข้าถึง Internet 61.2 ล้านคน และมีจำนวนผู้การใช้ Social Media 52.3 ล้านคน เพิ่มขึ้นต่อเนื่องในรอบ 5 ปีหลังสุด โดย Facebook และ Line ยังคงเป็น Social Media ยอดนิยมของคนไทย ขณะที่ Tiktok เริ่มมีแรงใน 1-2 ปีหลัง ทั้งนี้ ผู้ใช้ Social Mediaในช่วงอายุ 34-44 ปี 45-54 ปี และ 55 ปีขึ้นไป ดูเป็นกลุ่มที่าสนใจเนื่องจากมีจำนวนเพิ่มขึ้นอย่างมีนัยสำคัญ • ธุรกิจต่าง ๆ ให้ความสำคัญกับช่องทางออนไลน์มากขึ้นสะท้อนจากเม็ดเงินโฆษณาออนไลน์ที่ขยายตัวเฉลี่ยปีละ

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Krungthai Compass ชวนอัปเดต ดิจิทัลโปรไฟล์คนไทย ผ่าน 3 คำถาม ด้าน Internet Social Media และ E-Commerce

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